Case Study

TakeJobGo

Design a way for communities to ensure that everyone has the opportunity to work

My Role

Planner

UX Designer

UI Designer

Overview

First, why did I choose this topic as my case study for the Google UX Design Professional Certificate? Each country has unemployment problems, making the social welfare system hang in the balance in the difficult situation. People need jobs to support their families and lives, and many people also know how to look for jobs based on their abilities and skills. However, some people don't have opportunities to get their desired jobs if they don't have the skills and knowledge related to these jobs they want and expect. For example, Michael intends to look for a Project Manager or Sales to replace his part-time job at the factory because the salary of a Project Manager will be good for supporting his family, and the job will be stable. But he doesn't have the experience, skills, and knowledge for Project Management or Business field. How do we help him? Therefore, they need to learn valuable skills to help them look for jobs.

TakeJobGo is a community service to help people look for jobs near their homes and provide information on different training courses to learn other skills. In addition, TakeJobGo automatically provides recommended jobs related training classes for assisting people in finding a better job.

The Problem & The Goal

The problem is that it seems there is no app and web to provide search jobs and training courses simultaneously. Most services only provide job search or courses search. Also, from another website or app service, people can't trace the process of the training courses and get recommended job information related to training courses simultaneously.
TakeJobGO combines these services on the same app and web to help people find jobs and get training quickly. In addition, this service will recommend people some jobs which are related to what their taking courses.

Understanding the User

My project is about designing a way for communities to ensure that everyone has the opportunity to work. I interviewed people aged 31 to 50 about their experiences using apps to find jobs and training courses in this project research. They have different pain points about these finding processes.
For example, most people often conveniently use apps to find the following jobs and training courses. However, they need to find jobs and search for training courses in separate apps. Also, people need to spend lots of time surfing many websites to find the employment and training courses they want.

USER PAIN POINTS

Don’t know how to choose

People don’t know that if they take a training course, it can help them to find what job is.

Spend Time

Spend lots of time surfing many webs and apps to find jobs and training courses.

No making resume service

Most people think it’s annoying to prepare a resume and make it professional. So they hope there’s a service to create a professional resume automatically.

AFFINITY MAPPING

PERSONA

Problem statement: Jimmy is a junior engineer who needs quick access to training courses and builds skills because he wants to grow his career life and find a dream work.

KEY INSIGHTS

Useful

People need a service to help them update and renew their skills on their CV automatically after they finish the training courses.

After people complete training courses, they can immediately review a new list of recommended jobs related to their training courses on the homepage.

Intelligent

Convenient

People expect to review the status and process of applied jobs and have a "Contact" button to connect with the recruiter.

Information Architecture

SITEMAP

USER FLOW

Ideation & Usability Study

DIGITAL WIREFRAMES

Find Jobs

As the initial design phase continued, I made sure to base screen designs on feedback and findings from the user research.

Training Courses

Let users quickly search the training courses and know these courses related to what jobs are.

LOW-FIDELITY PROTOTYPE

Low-fidelity prototype

Using the completed set of digital wireframes, I created a low-fidelity prototype. There are three main flows of signing up, finding jobs, and search training courses.

MOCKUP

Before usability studies

After usability studies

Before usability studies

After usability studies

USABILITY STUDY:

ROUND 1 FINDINGS

1

Users need to directly browse jobs and courses first on the home page.

2

Users want to easily enter their skills on their profiles.

3

Users want to know these training courses related to what jobs are.

USABILITY STUDY:

ROUND 2 FINDINGS

1

Users need a flexible selection and more options for them to find suitable jobs and courses.

2

Users need a service for making a professional resume automatically.

ACCESSIBILITY CONSIDERATIONS

1

Provided a quickly way for users to select jobs and courses from the lists on the home screen.

2

Used visual icons to help make navigation easier and get a clear indication of the flow.

3

Provide information for people to search training courses related to what jobs can apply.

HIGH-FIDELITY PROTOTYPE

High-fidelity prototype

TAKEAWAYS

Impact:

The app makes users can easy to find jobs, that based on people’s skills and experiences to meet their needs. However, people expect more functions that help them search for training courses related to jobs they want to take. In addition, the app provides a service to make a professional resume automatically for people.

What I learned

While designing the TakeJobGo app, I learned how to emphasize users' needs and conduct usability studies to get users' feedback for refining the high-fidelity prototype to meet users' needs.

NEXT STEPS

Complete more another functions with detailed flow and conduct another round of usability studies to meet users needs.

1

Continue to revise the high-fidelity prototype by comments from another prioritized insights.